SEO Specialist

Job Overview

We are looking for a data-driven and proactive SEO Specialist to join our growing team. In this role, you will be responsible for developing and managing search engine optimization strategies that help our clients improve organic visibility, increase high-quality website traffic, and achieve their digital marketing goals.

Key Responsibilities

• Plan, execute, and manage comprehensive on-page, off-page, and technical SEO strategies.
• Conduct in-depth keyword research and identify opportunities to align content with user intent and client goals.
• Optimize website copy, metadata, and site architecture to maximize organic search rankings.
• Monitor and analyze organic performance metrics using web analytics tools to optimize campaigns.
• Stay updated on the latest search engine algorithms, trends, and SEO best practices.
• Collaborate with content creators and web developers to ensure timely and SEO-friendly delivery of digital campaigns.
• Communicate with clients regarding SEO roadmaps, technical audits, and performance results.

Qualifications

• Proven experience in search engine optimization (at least 1 year).
• Strong understanding of major search engine algorithms and ranking factors (Google, Bing, etc.).
• Excellent analytical, written, and verbal communication skills.
• Ability to interpret complex data sets and think critically to solve technical issues.
• Knowledge of essential SEO and analytics tools (Google Search Console, Google Analytics, Ahrefs, Semrush, etc.).
• Strong organizational skills, project management capabilities, and attention to detail.
• Ability to work independently, manage crawl budgets, and meet strict deadlines.

Preferred Skills (Advantageous)

• Experience in managing SEO campaigns across multiple client accounts simultaneously.
• Familiarity with digital advertising and inbound marketing (Google Ads, content marketing, etc.).
• Knowledge of basic HTML, CSS, or CMS platforms (WordPress, Shopify, etc.) for technical SEO implementation.
• Experience in the digital marketing or creative agency industry.